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Platform Comparison

Wix Got You Started. Is It Holding You Back?

Wix works great until your site starts losing sales to 4-second load times or you need features their apps cannot provide. Watch your Google PageSpeed score. Under 50 on mobile? That is probably costing you 7% conversions per second of delay.

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The Problem

The Signs You Are Outgrowing Wix

✓
Your PageSpeed score is under 50 and you have tried everything to fix it
✓
You have 6 Wix apps installed and they conflict with each other
✓
The booking system or product configurator you need does not exist as an app
✓
You rank on page 2 for keywords you should own and cannot figure out why
✓
You spend more time working around Wix than working on your business
✓
Your competitors show up above you with faster, cleaner sites
✓
The CRM or ERP integration you need is not supported
The Cost of Inaction
→Every second of load time costs you roughly 7% in conversions
→App conflicts create bugs you cannot diagnose or fix
→You are stuck doing manual work that software should automate
→Google favors fast sites, and yours is not fast
→Workaround hours add up to more than custom development would cost
→Professional perception suffers when your site looks templated
Our Approach

When Custom Development Makes Sense

Custom development means your site loads in under a second instead of 4-5. It means building the booking system or product configurator Wix apps cannot do. It means ranking for keywords you have been stuck on. But it also costs $15-50K - so it has to make sense financially.

01

Wix Is Still Right When...

You are testing a business idea. Your revenue is under $200K. The site is working fine and your PageSpeed is above 60. You are not losing deals to the limitations.

02

Custom Is Better When...

Your mobile PageSpeed is under 50 and it is measurably costing you sales. You need functionality that does not exist as an app. The workarounds cost more than custom would.

03

The Math That Matters...

If slow load times are costing you $1K+/month in lost conversions, a $20K custom site pays for itself in 18-24 months. If Wix is working fine, it is working fine.

04

Stay On Wix When...

Seriously. If your leads are converting and competitors are not outranking you, stay put. Custom is only worth it when the limitations are measurably costing you money.

Why Choose Us
We tell roughly 40% of Wix migration inquiries to stay on Wix - because it is the honest answer
Our last three Wix migrations saw PageSpeed jump from 35-45 to 90+
We calculate your actual cost of slow load times before recommending migration
If Wix is working, we will tell you. We would rather earn trust than a project fee.
2.5x
Faster Load Times
31%
Lower Bounce Rate
90+
PageSpeed Score
FAQ

Common Questions

Everything you need to know before moving forward.

How much does migrating from Wix to custom cost?+

Brochure sites with 10-20 pages: $10K-$15K. Sites with custom functionality like booking or member portals: $20K-$35K. E-commerce: $25K-$50K. The break-even math: if Wix slowness is costing you $1K/month in lost sales, you will see ROI within 18 months.

Will I lose my SEO rankings during migration?+

Not if done right. We maintain your URL structure exactly, set up 301 redirects for anything that changes, and move content strategically. Most clients see rankings improve within 2-3 months because their new site is faster and better structured.

How do I know if Wix is actually hurting my conversions?+

Check your Google PageSpeed Insights. If mobile is under 50, you are losing roughly 7% of conversions per second of load time. Look at your bounce rate by device. If mobile is 20%+ higher than desktop, speed is probably the issue.

What if I am not technical? Will I be able to update the site?+

Yes. We build with a content management system that is honestly easier than the Wix editor. You log in, click on text, change it, hit save. No dragging boxes around and hoping they stay where you put them.

How long does migration take?+

Most projects: 6-10 weeks from start to launch. First two weeks are design, next four are development, final weeks are testing and content migration. We handle the technical work. You review and approve.

Related Resources

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Should you upgrade from Wix?

Send us your site URL. We will run a PageSpeed test, calculate the conversion cost, and tell you honestly whether custom development makes sense for your situation.

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