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Wireframe

A low-fidelity visual guide showing the structure and layout of a page without colors, images, or detailed styling.

A wireframe is a low-fidelity visual representation of a webpage or app screen. It shows the structure and layout (where elements go and how they relate) without colors, images, or detailed styling. Think of it as a blueprint for a house before interior design.

Why Wireframes Matter

Wireframes let you:

  • Focus on structure: Without visual design distracting
  • Iterate quickly: Changes take minutes, not hours
  • Get early feedback: Before investing in high-fidelity design
  • Align stakeholders: Everyone agrees on structure first
  • Identify problems: Catch usability issues early

Wireframe Fidelity Levels

Low-Fidelity (Sketches)

Hand-drawn or very rough digital sketches. Quick and disposable.

  • Takes minutes to create
  • Focuses on broad concepts
  • Easy to throw away and restart

Medium-Fidelity

More refined, using actual dimensions and placeholder content.

  • Takes hours to create
  • Shows realistic proportions
  • Includes annotations

High-Fidelity

Detailed, pixel-accurate representations approaching final design.

  • Takes days to create
  • May include real content
  • Closer to prototypes

What Wireframes Include

  • Page layout and grid structure
  • Content placement (headers, text blocks, images)
  • Navigation elements
  • Interactive elements (buttons, forms)
  • Annotations explaining functionality

What Wireframes Exclude

  • Colors (usually grayscale)
  • Final typography
  • Real images (use placeholders)
  • Detailed visual styling
  • Interactivity (that's prototyping)

Wireframing Tools

  • Figma: Full-featured, collaborative
  • Balsamiq: Intentionally sketch-like
  • Whimsical: Quick and collaborative
  • Paper and pencil: Still effective!

From Wireframe to Final Design

  1. Wireframe: Structure and layout
  2. Mockup: Visual design applied to wireframes
  3. Prototype: Interactive, clickable version
  4. Final design: Production-ready assets